Entry No. 22 — the Boulder file — filed under: witchy
Magic Fairy Candles Mercantile
Founded in 2004 when Kim Sorden began pouring candles at her kitchen table, this apothecary and metaphysical shop has since claimed a storefront on Longmont's Main Street and never looked back. The shelves hold handmade soy candles crafted with silken wax, cotton wicks, and organic essential oils — crystals charged under full moons, sage bundles, tarot decks, spell kits, ritual teas, and curated apothecary goods. After a refurbishment that added a tea bar and dedicated community space, the back of the shop now hosts restorative yoga, sound healings, drum circles, and tarot readings through the Longmont Magical Healing Group. Kim's philosophy: the love poured into the work is felt by the people who hold it. A cheerfully strange counterpoint to Longmont's farm-supply past.
The story
Longmont built its legacy on sugar beets, farm implement depots, and industrial flour mills, which makes 634 Main Street feel like a deliberate glitch in the town's historic blueprint. Kim Sorden started the operation at her kitchen table back in 2004, hand-pouring soy candles and asking her five-year-old daughter what she ought to call the venture. The kid blurted out 'Magic Fairy,' and the name stuck even as the kitchen-table experiment grew into a wholesale powerhouse shipping thousands of aromatic goods across the country.
Instead of retreating behind a warehouse loading dock, Sorden maintained a stubborn, physical presence on Main Street. She refurbished the storefront to carve out an apothecary, a tea bar, and a dedicated back-room sanctuary. The shelves aren't packed with factory novelty trinkets; you'll find soy candles hand-poured with cotton wicks and organic essential oils, herbal spell kits, and raw crystals charged under full moons. Look closely around the bookshelves and glass displays and you might catch Moonbeam and Pierre—the resident parakeets—chirping near astrology texts, or Wizard, the resident shop cat, lounging atop glass cases displaying crystals and animal bones.
Behind the retail counter, the rear space hosts the Longmont Magical Healing Group, where sound healings, drum circles, and tarot readings vibrate through the floorboards after hours. It is a genuine, unpretentious counterweight to the Northern Colorado suburbs—a place where herbal teas are blended with ritual intent, and where the founder's ethos (that the deliberate focus poured into an object is felt by whoever holds it) takes tangible shape on a former tractor-supply drag.
What it's like
Push open the Main Street door and your nose hits the store before your eyes do: a heavy, fragrant wave of essential oils, drying sage, and steeping botanical teas. You can wander the glass cases and raw crystal displays at your own pace without staff hovering over you, though you will likely have to navigate around Wizard the shop cat napping on a counter. The catch: if you want to catch an evening sound bath, restorative yoga class, or tarot reading in the back room, do not expect to just stroll in off the street—popular ticketed sessions sell out quickly on their website calendar. Stop by on a quiet weekday afternoon, grab a custom tea blend at the bar, and let the space reset your tempo.
The move: Browse the crystal and spell-kit shelves together, let the tea bar reset your rhythm, then catch an evening sound healing in the back room. Pick out a ritual tea blend or a moon-phase candle as a shared take-home object from the visit.
📍 Before you go Open Monday–Saturday 11am–7pm, Sunday 12pm–5pm (hours have varied; confirm before driving). Events — yoga, sound healing, drum circles, tarot readings — are ticketed separately and listed on their website events calendar; popular sessions sell out. Street parking is easy on Main Street. The shop is about 20 miles north of Boulder on US-287, roughly a 30-minute drive. No reservations needed to browse; reservations required for classes.
- 📍 Longmont, CO
- 💸 $$
- ⚡ Up for anything
- 🌗 Indoors
Where: 634 Main St, Longmont, CO 80501
Hours: Added 2026-06-11 — confirm current hours before you go.
⚠ Seasonal or scheduled — always check before you go.
Pair it with
- Quarters Bar + Arcade — Trade moon-phase candles and herbal tea for an RFID wristband that pours from 20 self-serve tap handles alongside retro arcade games two blocks down Main.
- Violet Press & Paper — Follow up an apothecary run with a four-block stroll north to see vintage letterpress machines printing custom stationery by hand.
- Tower of Compassion (Kanemoto Peace Tower) — Pair an indoor sound healing session with a short drive to an unexpected five-story traditional Japanese pagoda sitting in a quiet Longmont neighborhood park.
Good to know
Where is Magic Fairy Candles Mercantile located and how far is it from Boulder?
The shop is located at 634 Main St in downtown Longmont. It is roughly 20 miles north of Boulder via US-287, which typically takes about 30 minutes by car.
Do I need a ticket or reservation to enter the store?
No reservations are required to browse the retail shop, visit the tea bar, or check out the apothecary goods. However, workshops and back-room events like sound healings, drum circles, and yoga require individual advance tickets booked online.
What kinds of goods are hand-crafted on-site?
The team pours soy candles made with cotton wicks and organic essential oils, alongside hand-blended ritual teas, bath bombs, herbal body mists, full-moon-charged crystal kits, and spell sets.
What are the standard store hours?
Operating hours are generally Monday through Saturday from 11am to 7pm and Sunday from 12pm to 5pm, though you should confirm hours online before making the trip.
Is parking available nearby?
Yes, street parking is readily available and straightforward along Main Street and surrounding side streets in downtown Longmont.
Plan a visit & invite your people →
Further reading: Official site · voyagedenver.com · downtownlongmont.com · boulderweekly.com
last checked: 2026-06-11